I always love seeing all of the latest and greatest fashion trends that come out in Fall. Something that I have been seeing around lately on the trendy scene is infinity scarves. I haven't ever owned an infinity scarf, but was lucky enough to just receive one from FRAAS.
FRAAS has been in the business for over 130 years and is a world leader in scarf sells. Their new Fall 2012 collection is full of luxurious and versatile options with more than 100 new styles debuting. The color pallets have magnificent themes such as Woodland Guardians, Mineral Explosion, and Decadent Traveler. The neutrals, jewel tones, and accent pop colors provide savvy consumers with the right styling and best shades to work with both existing and new wardrobes.
The Fairisle Infinity style, which I got, is "comprised of acrylic, nylon and a bit of wool. It is soft and extremely lightweight which makes it a great item for transitioning from season to season. It is also ideal for travel and almost any location and climate. It loops easily and requires no tying which is one of the genius things about an infinity scarf. Not only will it dress up and function with outerwear, it will look great with a sweater, dress or blouse, and as an accent accessory." Although it hasn't really been cold enough to start wearing the scarf out yet, I have had tremendous fun in testing it out at home. Seeing the various ways to wear it, looking through my wardrobe to see options I could wear it with, and more. The texture of the scarf is soft and comfy so no scratchiness on your skin and the I like how they intertwine two colors in the scarf so they are not dull or boring. The color options they have available include navy/turquoise, camel/ivory, rose/petal, and black/grey.
“Our goal at FRAAS is to give consumers great choices of unique, exciting products at affordable price points,” says Aimee Zucchetti, the company's’ Brand and Sales Manager. “This new style—which is part of a far larger collection that includes an extremely comprehensive choice of scarves and wraps in many materials, sizes and shapes— allows consumers to renew their wardrobes and accessorize like fashionistas without spending a fortune!
"Whenever a woman wants to add a finishing touch to her outfit and add zest to her entire look—she can reach for one of our FRAAS styles and be 100% confident that it will produce the right effect. It is amazing what a difference a scarf can make,” says Ken Krieger, the VP of Sales for the innovative international manufacturer of woven and knit scarves, stoles, ruanas, wraps, capes and related accessories.
You can find FRAAS at specialty stores throughout the country as well as online at FRAAS.com & Amazon.com
A big THANK YOU to Lipton Publicity and FRAAS for providing me with this scarf road sample to review. I was not compensated for this review. I receive product(s) for free so that I can provide my insight and experience. These are my honest opinions. Your experience may vary.